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Content Marketing Manager (Power Tools business unit)

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Budapest, Ungarn
Marketing, Englisch
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Beschreibung:

Job Description

Your contribution to something big
► Coordinate BE-EE content marketing activities on end-to-end basis, drive traffic, engagement, leads to deliver sales results and user retention
► Formulate BE-EE requirements and collaborate with Purpose Teams & Regional Product Managers to deliver effective content and editorial plan
► Secure full set of defined communication content of Product Launches: create regionally specific product content
► Lead regional content creation in case when central (PuT) content is not sufficient.
► Secure creation of required Rich content, define general eDealer requirements
► Cooperate cross PRO Business Unit on definition of Rich Content requirement, secure its availability and implementation to CSOs
► Develop and manage editorial calendar and organizational workflow
► Measure and optimize the content efficiency
► Regional ownership and coordination of Content IT related systems
(e.g. PrimePool, PIM, Modular Catalogue)

Qualifications

What distinguishes you
► Good knowledge of marketing and branding area
► Strong User centric orientation
► Very good understanding of PT online touchpoints and Pro user decision making
► Operational experience in local sales & marketing organization / of advantage
► Proven track record in implementing user online concepts
► Multi-tier web architecture knowledge
► Ability prioritize projects and to work in a team
► Independence and agility to achieve given goals.
► Communication skills and impact to wide range of PT associates (Sales organizations, BUs)

Additional Information

Your future job location offers you:
flexible worktime options | benefits and services | childcare offers | medical services | employee discounts | various sports and health opportunities | on-site parking | catering facilities | good access to local public transport | room for creativity | urban infrastructure

Please apply with your English CV!

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Job Location

Quelle: Website des Unternehmens
Datum: 22 Jan 2020
Dauer: 0 Monate
Sprachkenntnisse: Englisch
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