English
Login
Register
Work Studies Languages For Companies About iAgora
 English
View Offer
Home Work Studies Languages For Companies
Work > Internships > Marketing > Italy > View Offer 

Brand Management (Marketing Pain) - Internship [2021] - Italy

Internship, Marketing, English
35
Visits
1
Applicant
Register

Job Description:

Contesto

(COMPANY NAME) Consumer Healthcare, realtà leader del mondo del consumer healthcare con brand #1 come Voltaren, Sensodyne, Multicentrum, Polident, Parodontax sta cercando una risorsa da inserire all'interno del proprio dipartimento marketing.

Obiettivi e modalità di svolgimento
La risorsa svolgerà lo stage all'interno in un contesto aziendale di respiro internazionale, e avrà l'opportunità di collaborare, supportato dal Brand Manager di riferimento, principalmente su:
* attività di monitoraggio del mercato e brand kpi's
* supporto nell'innovation process
* partecipazione allo sviluppo delle campagne di comunicazione (esempio nuovi spot pubblicitari TV e digital activation coampaign)
* monitoraggio A&P (advertising&promotion spending)
* supporto nello sviluppo di attività commerciali in collaborazione con il dipartimento Trade (canale farmacia e mass market)
* sviluppo degli artwork.
I progetti specifici che seguirà la risorsa saranno individuati con il Brand manager di riferimento

Competenze da sviluppare
La risorsa avrà quindi la possibilità di supportare i progetti mano a mano più complessi e in maggiore autonomia, acquisendo competenze fondamentali per il lavoro di marketeer tra cui:
* Project management: gestione di progetti con team interfunzionali e timing con milestones e deadline chiare
* Business acumen: sviluppo di capacità di interpretazione dei dati legati al contesto di mercato e alla performance dell'azienda e dei competitor, con conoscenza approfondita delle variabili determinanti e interconnessioni input/output
* Realizzazione di campagne di comunicazione e a punto vendita: conoscenza approfondita del processo di briefing e debriefing per implementare i materiali di comunicazione del brand
* Innovazione: conoscenza del processo interfunzionale di innovazione inclusa la realizzazione di AW e coordinamento interfunzionale
* Teamwork: essere parte di un team con la consapevolezza del proprio ruolo

Requisiti
* Studente o Laureato Magistrale in Economia, Finance, Ingegneria gestionale o Similari
* Neolaureato/a, laureando/a, studente in discipline economico-finanziarie o ingegneria gestionale;
* Conoscenza fluente della lingua inglese (scritto e parlato)
* Ottima conoscenza di Excel e PPT
* Spiccate doti analitiche, disponibilità ad apprendere e mettersi in gioco, comprovate capacità comunicative e relazionali insieme a una buona dose di curiosità.

Requisiti Preferenziali
Esperienza curriculare pregressa in ambiti con attività affini.

Why (COMPANY NAME)?

Our values and expectations are at the heart of everything we do and form an important part of our culture.
These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As (COMPANY NAME) focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:
* Operating at pace and agile decision-making - using evidence and applying judgement to balance pace, rigour and risk.
* Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.
* Continuously looking for opportunities to learn, build skills and share learning.
* Sustaining energy and well-being.
* Building strong relationships and collaboration, honest and open conversations.
* Budgeting and cost-consciousness.

*This is a job description to aide in the job posting, but does not include all job evaluation details

If you require an accommodation or other assistance to apply for a job at (COMPANY NAME), please contact the (COMPANY NAME) Service Centre at 1-xxx-xxx-xxx7 (US Toll Free) or +1 xxx xxx xxx5 (outside US).

(COMPANY NAME) is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Important notice to Employment businesses/ Agencies

(COMPANY NAME) does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact (COMPANY NAME)'s commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to (COMPANY NAME). The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and (COMPANY NAME). In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of (COMPANY NAME). (COMPANY NAME) shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, (COMPANY NAME) may be required to capture and report expenses (COMPANY NAME) incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure (COMPANY NAME)'s compliance to all federal and state US Transparency requirements. For more information, please visit (COMPANY NAME)'s Transparency Reporting For the Record site

Source: Company website
Posted on: 13 Jan 2021
Type of job: Internship
Industry: Health Care
Languages: English
Register
53.699 jobs and internships
in 121 countries
Register   or Login
We uses cookies to deliver services, personalize content and ads, and analyze our traffic.  More info.
Other options I accept