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PR Assistant

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London, United Kingdom
Internship, Public Relations, English, Italian
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Job Description:

YOOX NET-A-PORTER GROUP is the world's leading online luxury fashion retailer. The Group is a Global company with Anglo-Italian roots, the result of a game-changing merger, which in October 2015, brought together YOOX GROUP and THE NET -A-PORTER GROUP; the two companies had revolutionized the luxury fashion industry since their birth in 2000. Since June 2018, the Group is subject to the management and coordination of Compagnie Financière Richemont S.A.

YOOX NET-A-PORTER GROUP is a unique business with an unrivalled offering including multi-brand in-season online stores NET-A-PORTER and MR PORTER, and multi-brand off-season online stores YOOX and THE OUTNET, as well as numerous ONLINE FLAGSHIP STORES, all "Powered by YNAP".

NET-A-PORTER was launched in June 2000 and has since successfully established itself as the world's premier luxury online fashion retailer. With its acclaimed editorial format, express worldwide shipping, luxurious packaging and easy returns, NET-A-PORTER offers an unparalleled shopping experience.

The Role:

We are seeking a talented PR Assistant. Reporting to the PR Manager you will promote NET-A-PORTER campaigns, activities and events to the media and external audiences; developing and maintain relationships with journalists within the region.

You Will:
* Provide assistance to the in-house team with all day-to-day press activity and work across fashion and beauty brands
* Support the team with day-to-day logistics, administration and press office management
* Circulate coverage highlights to key internal departments
* Manage the PR intern
* Assist with compiling media grids for the team for relevant launches and directives
* Create weekly fashion and beauty alerts for new designer and product launches
* Secure product placement coverage and pitch news stories
* Build strong media relationships with UK and European press and attend regular press appointments with fashion assistants
* Develop and sustain relationships with editorial team members of new and emerging media platforms, to ensure cross-channel coverage
* Assist the team in the promotion of brands and products carried within fashion and beauty and ensure that each department and the designers and brands within are being closely monitored
* Screen daily domestic and international press for coverage on NET-A-PORTER.COM
* Assist the team with projects, product launches and events - particularly the seasonal trends presentations in London
* Provide support to the PR Managers and PR Executives with the network of PR agencies globally and in-house teams in New York and Hong Kong
* Raise all invoices relating to the UK, Europe and the Middle East on TESI and update the annual spend tracker
* Manage product sample call ins (where relevant) and images requests
* Manage sample call backs for the team
* Monitor the daily and weekly coverage updates and reports of the UK market and fully update the wider team on key coverage secured on an as-it-happens basis
* Compile event and project recap reports
* Assist PR Managers with fact finding, collating statistics and writing quotes for relevant spokespeople
* Oversee database management of media lists
* Organise press gifts and gift cards
* Update the PR team on all competitor activity within the relevant regions
* Support the entire PR team on all aspects of event organisation
* Assist with spokespeople photo shoots

You Have:
* Graduate (or equivalent) with a minimum 1-year fashion PR experience and understanding of the luxury fashion industry
* Commercial awareness and success working in a fast-paced environment
* Discreet, professional and well-spoken with excellent communication skills
* Organised, methodical and efficient with a strong sense of initiative
* Creative and strategic thinker
* Strong presentation and writing skills
* Ability to identify communication opportunities
* Ability to meet very tight deadlines
* Ability to multitask, receive and absorb direction from all team members
* Strong MS Office skills; working knowledge of Adobe Photoshop, Media Monitoring, and Samples programs (Fashion GPS / Fashion Monitor)

Source: Company website
Posted on: 18 Sep 2019
Type of job: Internship
Job duration: 0 months
Languages: English, Italian
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