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Brand Marketing Intern (Social Media) - Nutrition - (COMPANY NAME) Internship Program

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Vietnam  Vietnam
Internship, Medical/Health Care, English
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Job Description:

JOB DESCRIPTION:

ROLES & RESPONSIBILITIES
1. Summary:
* Report to: Brand Manager/Marketing Manager
* Brand team: will be allocated to one of five nutrition brands (Similac/Pediasure/Grow/Ensure/Glucerna) and focus on the Marketing on Social / Digital Media / Above-the-line activities
* High frequency of interaction: Marketing, Sales, Finance, Purchasing, etc.
* Working location: Melinh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh

2. Core job responsibilities:
* Supporting Marketing team to monitor timeline, follow up with key stakeholders in MKT operation work.
* Contribute to the creation of a wide range of marketing assets such as eDMs, call script/detailing script, email campaigns, e-commerce brand days, social activities, website content, activation, promotional POSMs, etc.
* Monitor social media platforms for trending news, ideas, and feedback. Support market analysis to gather customer insights, evaluate competitor marketing activities/ latest trends.
* Work with media agency to research and evaluate relevant advertising channels to reach and engage effectively with customers; Work with KOLs and creative agency to build consumer content.
* Help with the planning and hosting of marketing events.
* Support in implementing brand campaign and drive trial via CRM conversion/purchase. Manage consumer journey, operation processes for these campaigns. (CRM = Customer Relationship Management)
* Monitor the marketing campaigns in terms of KPIs performance, improvement suggestions and timeline tracking. Consolidate data and perform sales analysis and report.
* Assist with daily administrative duties such as distributing marketing materials, organizing marketing meetings, preparing payment documents, PR, PO, QC Receiving, agency liaison and management.

MINIMUM BACKGROUND/ EXPERIENCE REQUIRED
Core Skill Requirement
* Strong communication skills and inter-personal skills
* Fluency in English (business level) and Vietnamese
* Good Analytical & Critical thinking
* Good time & task management, outstanding multitasking abilities.
* Good foundation in Marketing, Digital.
* Microsoft Office Suite fluency

Core Trait/Behavior Requirement:
* Creativity, good at working with content creation, social media promoting, events & campaigns,...
* Excellent verbal and written communication skills.
* Strong attention to detail and ability to meet strict deadlines

MINIMUM EDUCATION REQUIRED
* Fresh Graduated or Senior students (be able to work full-time, or only 1-2 shifts off per week within 6 months from Apr to Oct 2022).

JOB FAMILY:
Administrative Support

DIVISION:

LOCATION:
Vietnam > Ho Chi Minh City : Me Linh Point Tower

ADDITIONAL LOCATIONS:

WORK SHIFT:
Standard

TRAVEL:
Not specified

MEDICAL SURVEILLANCE:
Not Applicable

SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Source: Company website
Posted on: 14 Jan 2022
Type of job: Internship
Industry: Health Care
Languages: English
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