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E-mail Marketing Specialist - Customer Success

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Guadalajara, Mexico
Marketing, English
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Job Description:

E-mail Marketing Specialist - Customer Success

Description -
* Prepare reports to monitor CRM KPIS and performance.
* Support the email marketing specialist for all (COMPANY NAME) segments by identifying content needs based upon campaign plans, merchandising strategies and marketing initiatives to achieve our goals and generate extra revenue.
* Share best practices with other countries within the Americas region.
* Define email campaign calendar for all (COMPANY NAME) segments.
* Testing: Lead email creative, offer, messaging, etc testing strategy with an aim to optimize campaign performance (A/B Test)
* Work very closely with Email Marketing Specialist and Content Team to maintain flawless level of quality assurance, arrange efficient review process and monitor the timely delivery of all communications.
* Campaign Performance and Reporting: Track and assess campaign performance against program targets; analyze and share results with intra-(COMPANY NAME) stakeholders.
* Launch analytics initiatives by developing requirements, leading data aggregation and prep, synthesizing key data sets for exploratory analysis and lead point of contact with data sciences teams.

Job -Marketing

Schedule -Full time

Shift -No shift premium (Mexico)

Travel -

Relocation -

EEO Tagline -

(COMPANY NAME) Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities

Source: Company website
Posted on: 21 Aug 2019
Job duration: 0 months
Languages: English
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