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Category Manager Finish

Company not shown
Istanbul, Turkey
Marketing, English, Turkish
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Job Description:

-RB is different: 'good enough' isn't good enough here.

RB is a world leading consumer company where we work with the best people to challenge conventional thinking. The Business Unit "Hygiene Home" has an exciting vision - we want to "Create a cleaner world" and bring our hygiene standards into a billion homes. For us to realise this we will: 
- Accelerate hygiene foundations across the world; 
- Eliminate dirt, germs, pests & odour that impact health & happiness; 
- Deliver sustainable outperformance. 
  You might already know some of our market-leading brands, which include Finish, Harpic, Air Wick, Vanish and Mortein

Candidate Requirements:

You will report to our Marketing Director Turkey for RB Hygiene Home and have two direct reports.

This role requires:
- Executing marketing plans & managing marketing budgets for the Finish category
- Delivering monthly updates to business review and monitor market performance
- Leading the development and execution of the category strategy in line with country commercial strategy
- Driving the marketing budget of the category
- Sitting on the Turkish marketing leadership team
- Designing, developing the category structure and assigning of resources; managing Senior Brand Managers and the reports into them
- Working with supply, sales and finance to develop and execute successful Category Plans to deliver net revenue, gross margin, market share and product contribution targets within timescales and budget
- Executing product launches agreed by Area; Contributes to innovation growth by delivering product development programs to further margin growth
- Responsible for executing market copy strategy for category and ensure adaption possible for category across area
- Partnering with media / consumer and market insights to develop media strategy and plans


- Effective organization skills, ability to prioritize and influence at all levels
- Ability to work in a dynamic fast paced international environment and cross-functionally
- Analytical, inquisitive and very high attention to detail
- Fluency in English

Are you ready to be a game changer

Source: Company website
Posted on: 15 Mar 2019
Languages: English, Turkish
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