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Tracking Specialist

Entreprise non montrée
Espagne  Barcelone, Espagne
Marketing, Anglais, Français

Description du poste:

Back Market is the world's leading refurbished electronics marketplace with a team of 650 people, powering operations in 21 countries (and counting!).

Named one of the World's Most Innovative Companies by Fast Company in 2019 and again in 2021, our mission is simple: empowering people to consume tech sustainably by offering folks a high quality, accessible, and more eco-friendly alternative to buying new electronics. Why? Refurbished tech helps lower our collective environmental impact. We have indeed contributed to avoid the production of more than 1,000,000 tons of CO2e worldwide since our launch in 2014.

Be part of an exciting and growing international adventure that will change the way the world consumes tech.

The Data & Analytics team empowers Back Market to take data-driven decisions when from data collection to analysis. From long term vision & discovery, to short term iterations, we partner with both business and product stakeholders to ensure the availability, reliability, accessibility, and a high standard of tracking & analysis of data across all feature teams, in all our countries.

As a Tracking Specialist at (COMPANY NAME), you will be an integral part of the Data Analytics team, working closely with Marketing and Acquisition. Your primary objective is to ensure that data from our websites and apps are available, compliant, reliable, and accessible. This role is crucial for enabling data-informed strategic decisions throughout the company.

* Tracking implementation & governance :
Implementing and maintaining tracking systems across (COMPANY NAME)'s digital platforms to collect data on user behavior, campaign performance, and other key metrics.
Collaborating with the marketing team to define media tracking requirements for new tools and campaigns.
Ensuring data quality and compliance with data protection regulations (e.g., GDPR).
Collaborating with developers, data engineers and analysts to facilitate analytics data integration and accessibility.

* Tracking support and training :
Providing training and general support to internal teams on tracking tools and data interpretation (Google Analytics 4).
Developing and maintaining documentation for tracking standards and procedures
Troubleshooting and resolving tracking issues in a timely manner.

* Tracking development :
Anticipate challenges facing the tracking industry and work peer to peer with engineering team to implement solution when needed : Data Privacy Regulations, Cross-Device and Cross-Platform Tracking, First-Party Data Collection, Server-Side Tracking, Attribution Modeling
Staying up-to-date with the latest trends and best practices in tracking and analytics.

You're perfect for this role if :

* Proven experience in web and app tracking, analytics, and data management.
* Strong knowledge of tracking-analytics tools (e.g., Google Analytics, Amplitude, Adobe Analytics, Tag Management Systems).
* Knowledge of JavaScript (understanding and development of simple logic) and fundamental web concepts (HTML/CSS)
* Understanding of marketing strategies and how data analytics supports decision-making in marketing and acquisition.
* Proficiency in SQL, Python is a plus
* Familiarity with data visualization tools (e.g., Tableau, Power BI).
* Excellent problem-solving skills and attention to detail.
* Strong communication and collaboration skills.
* Ability to work independently and manage multiple projects simultaneously.


- A meaningful job: you will help avoid thousands of tons of electronic waste and fight against planned obsolescence. It counts!
- A meaningful company: we became a mission-driven company in January 2022.
- Be part of a worldwide growing company based in Europe, the USA and Asia to face great challenges : you will have the freedom to innovate and adopt new ideas!
- Work alongside passionate experts: who will share their knowledge and help you develop and grow in your career.
- Grow your career: with a flexible career path and a dedicated Learning & Development team. Back Market will help you evolve with personalized internal trainings and external handpicked providers from day 1!
- Leadership Academy by Back Market:"be a coach not a dictator" is at the core of this program ! We train and enable all our leaders to support their team towards achieving goals. Be a manager at Back Market is an unique experience we take by heart.
- An attractive salary, equity and a host of benefits including : Lunch voucher, health insurance, relocation package, paid time off for activism in your community, parental benefits, flexible hours, etc…
- Remote friendly company : up to 3 days of remote work per week!
- One Loving Tribe: you will have the opportunity to work in a fast-paced, open-minded and friendly environment.
- Be part of one of our Employee Resource Groups createdaround shared identities, common backgrounds and/or special interests crafted to be a safe space and an expressive outlet.
- Several internal events: The Monday Brief (weekly)/ The Somehands (monthly)/ The All Hands (annual).
- We're here to SABOTAGE: It's our mantra. It keeps us focused on what we aspire to be: a little bit sneaky, always smart, kinda frugal and constantly conspiring to create maximum impact.

Back Market is an Equal Opportunity Employer which means we pledge to not discriminate against employees based on race, color, religion, sex, national origin, age, disability or genetic information.. If reasonable accommodations are needed for the interview process, please do not hesitate to discuss this with the Talent Acquisition Team.

Back Market is helping to address one of the biggest challenges of our time: climate change. We take this so seriously that we were awarded status as a "Société à Mission", or company with a social mission, by the French government. We know we can't tackle a global problem without a globally representative team so we are committed to embedding diversity, equity and inclusion principles in every aspect of our organization. But more importantly, being One Loving & Free Spirited Tribe is in our DNA as it is one of the five foundational values of our company since we got started way back in 2014. We are committed to hiring and supporting diverse teams of people from all backgrounds, experiences, and perspectives. We know our lofty goals cannot be reached unless everyone has a seat at the table along with the resources and opportunity to grow

Origine: Site web de l'entreprise
Publié: 13 Fev 2024
Secteur: Électronique grand public
Langues: Anglais, Français
114.460 emplois et stages
dans 150 pays