Internship (Marketing): Brand Management Alpro

Descripción del puesto:

Are you excited about building strong brands, creating meaningful consumer connections and bringing ideas to life through impactful campaigns? Do you want to gain hands-on experience in brand management within a fast-moving, purpose-driven multinational? Then apply now and join us as a Brand Management Intern at Alpro, starting on 1 February 2027.

About the Job

At Alpro, we are the pioneers of plant-based. For 40 years, we have been opening minds (and mouths) to the wonders of plant-based eating with our delicious and nutritious drinks, yoghurts, creams and margarines.
As a Brand Management Intern, you will join the Benelux Brand Management team, a close-knit team of around 7-8 colleagues based across the Netherlands and Belgium. The team is responsible for defining and executing Alpro's brand and portfolio strategy across the Benelux market. You will work closely with internal departments, creative agencies and external partners while gaining exposure to a wide variety of marketing and brand management activities.
This is a dynamic internship where no two days are the same. You will have the opportunity to take ownership of projects, develop new skills and contribute directly to the growth of one of the world's leading plant-based brands.

Your main responsibilities include:

* Supporting the execution of brand campaigns and product launches.
* Coordinating with creative and media agencies to ensure timely delivery of assets.
* Supporting website optimisation and digital campaign management.
* Tracking, analysing and interpreting media and campaign KPIs.
* Supporting partnerships, influencer activations, festivals and brand events.
* Coordinating samples, promotional materials and campaign assets.
* Managing stakeholders across different functions and markets.
* Supporting internal initiatives and team projects.
* Taking ownership of independent projects and bringing fresh ideas to the team.

You combine creativity with a data-driven mindset and enjoy working in a fast-paced environment with multiple stakeholders and priorities.
We are looking for someone who:
* Is proactive, organised and comfortable taking ownership.
* Is resilient and able to switch quickly between priorities.
* Communicates confidently with both internal and external stakeholders.
* Is curious, eager to learn and not afraid to ask questions.
* Has strong project management and organisational skills.
* Has an interest in both creative marketing and campaign performance data.
* Is tech-savvy and enjoys working with digital tools and platforms.

Preferred Skills

Experience with or interest in the following is considered a plus:
* Power BI
* NielsenIQ
* Circana
* Digital Marketing
* Campaign Management
* Data Analysis and Reporting

Compulsory Requirements

* You are enrolled as a Bachelor's or Master's student during the entire internship period.
* You are available to start on 1 February 2027 for a minimum of 6 months, 5 days per week.
* You are fluent in English, both spoken and written.
* Dutch language skills are strongly preferred.
* You are able to work from our Rijswijk office at least twice per week.
* You are a resident of the Netherlands and hold a valid BSN number, or are willing and able to obtain one before the start of the internship.
* If you are a non-EU citizen, you must hold a valid Dutch residence permit and provide a three-party internship agreement signed by your university." descriptionHeader="

Are you excited about building strong brands, creating meaningful consumer connections and bringing ideas to life through impactful campaigns? Do you want to gain hands-on experience in brand management within a fast-moving, purpose-driven multinational? Then apply now and join us as a Brand Management Intern at Alpro, starting on 1 February 2027.

About the Job

At Alpro, we are the pioneers of plant-based. For 40 years, we have been opening minds (and mouths) to the wonders of plant-based eating with our delicious and nutritious drinks, yoghurts, creams and margarines.
As a Brand Management Intern, you will join the Benelux Brand Management team, a close-knit team of around 7-8 colleagues based across the Netherlands and Belgium. The team is responsible for defining and executing Alpro's brand and portfolio strategy across the Benelux market. You will work closely with internal departments, creative agencies and external partners while gaining exposure to a wide variety of marketing and brand management activities.
This is a dynamic internship where no two days are the same. You will have the opportunity to take ownership of projects, develop new skills and contribute directly to the growth of one of the world's leading plant-based brands.

Your main responsibilities include:

* Supporting the execution of brand campaigns and product launches.
* Coordinating with creative and media agencies to ensure timely delivery of assets.
* Supporting website optimisation and digital campaign management.
* Tracking, analysing and interpreting media and campaign KPIs.
* Supporting partnerships, influencer activations, festivals and brand events.
* Coordinating samples, promotional materials and campaign assets.
* Managing stakeholders across different functions and markets.
* Supporting internal initiatives and team projects.
* Taking ownership of independent projects and bringing fresh ideas to the team." jobDuration="6 months" workFromHome="Hybrid