Frontend cloud for building, deploying, and scaling web apps. Vercel is an American cloud application company headquartered in San Francisco, California. It offers a platform tailored for frontend developers, focusing on simplifying the process of building, deploying, and scaling web applications. Vercel is known for creating Next.js, an open-source React-based framework widely used by developers globally. The platform integrates seamlessly with various modern tools and supports deployments through Git, CLI, or API. Vercel has expanded its offerings with products like v0, AI SDK, Turborepo, and open-source libraries for AI-driven product development. Its infrastructure leverages AWS and Cloudflare for reliability and speed. Since its founding in 2015, Vercel has steadily grown through multiple funding rounds and strategic acquisitions. As of 2024, the company employs approximately 500 people and continues to enhance its services, catering to both traditional and AI-native web applications.