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Lay's Marketing Graduate

PepsiCo
Espagne  Barcelone, Espagne
Graduate Programme, Marketing, Anglais
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Description du poste:

Overview

Are you interested in a career in Marketing at PepsiCo?

Then it's time to explore PepsiCo opportunities - join us as the next Lay's Marketing Graduate.

You will work with inspiring colleagues, you will find the atmosphere in our office in Barcelona to be informal and attractive. PepsiCo is a place where your dynamism and agility will make the difference.

Your mission:
As part of our marketing team, you will learn and develop your skills in a leading multinational company in the sector, and you will be part of a dynamic company with a strong focus on people and their development. Finally, you will receive a global and specific vision of the company and the brand (strategic positioning, marketing plan, marketing in different channels...).

This is an opportunity with a duration of 12 months with a full-time schedule.

Responsibilities

Your day to day with us:
* Work and create analytical reports to see how brands are performing in the marketplace using data from Nielsen, Kantar Worldpanel, internal sales reports and
consumer reports.
* Monitor and report on internal and external (competitive) sales.
* Participate in various brand projects such as: innovation, influencer campaigns, events, point-of-sale execution, etc.
* Prepare presentations of the different projects, preparing materials and samples.
* Support the team in the communication strategy of the brand.
* Actively participate in the preparation and/or design of point of sale and packaging
materials.
* Maintain regular contact with other functions within PepsiCo (Trade Marketing, Revenue Management, Category Management, etc.) according to the different projects.

Qualifications

What will you need to succeed?
* 3-6 months of practical knowledge in a similar function (marketing and/or trade marketing)
* Studies in Business Administration, Marketing or related.
* Desire to innovate and have creative and disruptive ideas.
* Strong analytical skills.
* Sound level of Power Point and Excel
* Proficiency in both Spanish and English
Don't worry if your experience isn't a perfect fit - if you're excited about the role, we'd love to meet you!

What makes us different?
* Hybrid working model: combination of remote and collaborative office experience to
enable innovation
* Flexible work schedule
* Professional growth possibilities & learning opportunities
* Volunteering opportunities to help external communities
* Space to be you to promote our Diversity & Inclusion strategy
Being you at PepsiCo:
PepsiCo is an equal opportunity employer, we foster the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.

Planet + People:
PepsiCo Positive (pep+) is how we'll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system.

Your day to day with us:
* Work and create analytical reports to see how brands are performing in the marketplace using data from Nielsen, Kantar Worldpanel, internal sales reports and
consumer reports.
* Monitor and report on internal and external (competitive) sales.
* Participate in various brand projects such as: innovation, influencer campaigns, events, point-of-sale execution, etc.
* Prepare presentations of the different projects, preparing materials and samples.
* Support the team in the communication strategy of the brand.
* Actively participate in the preparation and/or design of point of sale and packaging
materials.
* Maintain regular contact with other functions within PepsiCo (Trade Marketing, Revenue Management, Category Management, etc.) according to the different projects

Profil requis du candidat:

What will you need to succeed?
* 3-6 months of practical knowledge in a similar function (marketing and/or trade marketing)
* Studies in Business Administration, Marketing or related.
* Desire to innovate and have creative and disruptive ideas.
* Strong analytical skills.
* Sound level of Power Point and Excel
* Proficiency in both Spanish and English
Don't worry if your experience isn't a perfect fit - if you're excited about the role, we'd love to meet you!

What makes us different?
* Hybrid working model: combination of remote and collaborative office experience to
enable innovation
* Flexible work schedule
* Professional growth possibilities & learning opportunities
* Volunteering opportunities to help external communities
* Space to be you to promote our Diversity & Inclusion strategy
Being you at PepsiCo:
PepsiCo is an equal opportunity employer, we foster the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.

Planet + People:
PepsiCo Positive (pep+) is how we'll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system

Origine: Site web de l'entreprise
Publié: 08 Fev 2026  (vérifié le 12 Fev 2026)
Type de poste: Graduate Programme
Secteur: Agroalimentaire / Tabac
Durée d'emploi: 12 mois
Langues: Anglais
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