Alternance - EMEA Commercial Assistant

Description du poste:

Présentation de l'entreprise - LACOSTE

At the crossroads of fashion and sport, Lacoste creates and liberates movement. Both universal and timeless, the brand transcends cultures and generations, elevating the crocodile as a rallying sign.

An iconic French brand present in nearly 100 countries, Lacoste stands out for its unique know-how in each of its areas of expertise, from garment factory to omnichannel distribution.

At Lacoste, elegance goes beyond style. This elegance guides all of its actions and its social and environmental commitments.

Working at Lacoste is belonging to a community of 8,500 employees on the move to build the future. Committed to making equal opportunities a reality and to revealing potential, the company brings together talents from all walks of life, embracing their differences.

Lacoste is one of the inspiring brands driven by passionate people within the MF Brands Group, alongside Aigle, Gant and Tecnifibre ( https://mf-brands.com/).

Description du poste

Missions :

Business reviews support:

· Data analysis through Excel

· Helping structuring the PowerPoint presentations for business reviews with partners, or internal presentations for monthly meetings

Retail network performances:

· Sell-out analysis of franchise stores / partners stores via internal applications (QlikSense) or via partners' local reporting

· Follow-up on key performance indicators (traffic, conversion rate, UPT, ATV…)

· Product analysis to identify the strongest/weakest product categories

· Help define the replenishment opportunities alongside the partners

Market studies:

· Markets mapping of Lacoste's retail, wholesale, outlets, e-com existing distribution

· Benchmark of the competition's retail development and current presence across EMEA region

· Market analysis (demography, economics)

People cross management:

· Empower local teams to become strong brand ambassadors,

· Develop the ability of our Partners teams to drive growth.

· Build a strong partnership with Lacoste HQ support functions (Retail, IKA, Architecture & Design, Visual Merch, legal and supply)

· Feel free to bring new ideas

Profil recherché

Profile :

Interpersonal skills :

Ambassador of the Lacoste Values: Play by Daring, Play with tenacity, Play with Elegance and play as one team.

· Curious

· Result oriented

· Creative and inventive spirit, able to offer new ideas

· Team spirit

· Effective listening communications skills towards internal and external relationships

· Open-minded

Analytic skills :

· Good knowledge of pack-office (PowerPoint, Excel, Word…)

Specific requirements :

· French / English-speaking mandatory