Digital Marketing & Analytics

Description du poste:

Bratislava, Slovakia

We've built the world's most successful tobacco company, with the world's most popular and iconic brands. Now we've made a dramatic decision. We're building PMI's future on smoke-free products. We have developed a range of completely new, innovative product platforms. Our dream is to convert every adult smoker that would otherwise continue to smoke, to these smoke-free platforms. To help us achieve our dream, we need your help.

Are you a creative thinker with a passion for innovation? Join us and make a difference in the world of smoke-free products!

Your role:

* Responsible for overseeing and analyzing the performance of digital channels and online sales.
* Contributes to long-term strategy development as well as day-to-day execution in the area of e-commerce.
* Supports the digital organization in extracting accurate insights from website, CRM, and e-commerce performance data.
* Acts as a partner to senior business stakeholders and managers to ensure proper understanding of digital channels.
* Enables informed decision-making regarding short-, mid-, and long-term operations of the channel.
* Conduct deep-dive analyses on CRM campaign performance, customer journeys, and lifecycle stages to identify opportunities for personalization and automation

Requirements:

* Ability to draw insights from data and apply them to commercial strategy
* Advanced Microsoft Office (ExcelPowerPoint, Power BI)
* Ability to draw insights from data and apply them to commercial strategy
* Experience with Content square is a plus
* Google Analytics, Power BI advanced
* Knowledge of programming languages (SQL/Python)
* Strong understanding of campaign management and marketing automation

WHAT WE OFFER:

* 13th & 14th salary
* Extra days off
* Flexible working time
* Supplementary pension plan (III. pillar)
* Life & accident insurance
* MultiSport Card
* Employee Assistance Program
* Opportunities for career development & growth
* Work for a multinational company - certified Equal Salary & TopEmployer