First Gen Summer Intern - Marketing (Lay's Create)

Description du poste:

Support the new product launch and brand platform communication of Lay's, Turkey's #1 potato chips brand. Manage assigned projects within campaign launch processes; tracking brief and debrief processes with agencies. Support the development of new product projects by collaborating with cross-functional teams such as Insight, R&D, Sales & Commercialization. Assist in identifying new areas and opportunities to enhance the growth potential of the Lay's brand. Conduct consumer insight research aligned with the brand strategy

Profil requis du candidat:

3rd or 4th year undergraduate student who have completed at least their 2nd year Fluent in both English and Turkish Available to work full-time in İstanbul between July 1 - August 31 Proficient in MS Office programs Highly motivated to learn, develop new skills, and grow in a dynamic environment Strong collaboration and communication skills