Job Description:
When Red Bull was founded in Austria in the mid 1980s, it marked the launch of not only a new product but also a unique marketing concept. The first can of Red Bull was sold in Austria in 1987, creating a whole new product category - Energy Drinks.
Today, Red Bull operates in over 175 countries, selling over 11.5 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. In Austria more than 2,000 individuals, representing over 60 different nationalities, work together to grow the brand and deliver great products and experiences by Giving Wiiings to People and Ideas.
PURPOSE OF THE JOB:
"Musketeers" have always been the main volume contributors, trial generators and sparks, creating kindred spirits in the On Premise environment, such as bars, restaurants, events, clubs and hospitality. As the face of the brand and the indispensable consultant to their On Premise territory, they are responsible for identifying business opportunities in new On Premise playgrounds to leverage brand image and drive both current and future sales of Red Bull's product portfolio.RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:Expand all
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PERFECT EXECUTION
* As a Musketeer Scout, you are the execution engine of Red Bull's institutional and corporate business in your territory. You focus on B2B customers such as catering companies, central kitchens, corporate canteens, universities, hospitals and workplace food service operators.Working closely with the Musketeer and the distributor, you secure product availability, the right assortment and perfect execution in each catering point, while scouting new B2B opportunities and implementing Red Bull strategies for Work, Study and Socialising occasions in a structured, scalable way.
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DRIVING STRATEGIC GROWTH
* The Entrepreneur of the Territory
* Know your territory like the back of your hand.
* Follow the company's strategy, create innovative measures and lay the foundation in areas where Red Bull will exploit its full potential in the future.
* Master the On Premise universe by staying on the cutting edge of industry knowledge, trends and new opportunities (accounts, occasions, consumers).
* Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.
* Collaborate with internal (especially on premise- and culture- marketing) and external stakeholders (artists, promoters, agencies, creatives) to leverage business success
* Deliver premium execution and creative value-adds to enhance Red Bull's brand image and increase consumption at events (Red Bull events, 3rd party such as para-gastronomy and festivals)
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BUILDING VALUE
* Indispensable Business Consultant
* Build and maintain long-lasting collaborations with key stakeholders.
* Negotiate win/win partnership agreements which add value to both Red Bull's business and customer's business.
* Leverage your impressive communication, sales and marketing ability to keep Red Bull number one On Premise.
* Drive and expand the business by identifying the right sales and marketing occasions in which Red Bull should be present (brand, product).
* Turn insights into impactful programmes to drive sales and leverage the Red Bull brand image.
* Measure success by diligently tracking, analysing and reporting on performance and areas of growth and opportunity.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
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Sales and Marketing experience preferred.
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Previous experience (two years minimum) working in the hospitality, night-life and/or FMCG industry preferred.
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Basic market knowledge and integration into local On Premise industry and community is beneficial.
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Self-aware and able to adapt communication, presentation and professional appearance according to audience and scene. Excellent communication, active listening skills and the ability to negotiate.
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Ability to work flexible hours (including nights and weekends).
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Basic working knowledge of IOS and MS Office.
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Travel 20-30%
THE TEAM
Red Bull Musketeer: Become a true brand ambassador
Red Bull Musketeers are the embodiment of the Red Bull way of life. Build genuine relations with bars, restaurants and events to turn brand love into can love!LEARN MORE
WHERE YOU'LL BE BASED
BogotáBogota, Colombia
ColombiaRed Bull ColombiaJOIN THE TEAM
Got what it takes?
In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us
| Source: | Company website |
| Posted on: | 13 Dec 2025 (verified 15 Dec 2025) |
| Type of offer: | Graduate job |
| Industry: | Food / Beverage / Tobacco |
| Languages: | English |