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Junior E-commerce marketing manager

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Poland  Warsaw, Poland
Marketing, English, Polish
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Job Description:

Position

Junior E-commerce marketing manager

Profile

We are seeking a motivated and talented individual to join our team as a Junior Performance Marketing Manager. In this role, you will be responsible for SEA campaigns through the agency in cooperation with local teams in Poland, Czechia, and the central team in France. You will be also in charge of the whole process of planning, executing and reporting trade marketing campaigns, which include other channels like retargeting and paid social. This role includes supporting other team members and other teams with performance marketing activities, involving reporting and invoicing.

The role will cover three fields:
Maximizing the effectiveness of SEM and paid social campaigns in cooperation with external agencies.
Running multi-channel campaigns in various channels (like display retargeting) on Polish and Czech markets - cooperation with retargeters and other types of publishers.
Supporting other e-commerce team members in ongoing tasks related to performance marketing. The team is based in Poland and Czechia, this role involves also cooperation with the Headquarter in Paris

Requirements
Skills and Experience
Experience in sales campaigns, you need to be able to work with ease on COS, ROAS, CPA, CPI metrics.
At least 1 year of experience in e-commerce campaigns in Google Ads. The job involves working with third-party agencies, so it is essential that your knowledge is up-to-date and at a high level to be able to partner with them, but also to challenge them when needed.
Experience working with product feeds.
Familiarity with GA4's E-commerce functionalities
Good MS Excel and MS Power Point skills
Would be a plus
Experience in working with other online marketing channels, like paid social, SEO, retargeters, affiliate networks, price comparison sites, and discount sites
Experience in campaigns aimed at leveraging mobile applications KPIs'
GA4 skills
Experience in platforms and tools: Bing Ads, Seznam, Google Data Studio (Looker Studio), feed management tools, project work tools
Familiarity with beauty-related topics would be also considered as valuable asset

Attitude
Personal culture and interpersonal skills, effective in time-management, autonomy in action and ability to work in a team, in a rapidly changing environment
Ability to think critically and logically, turn knowledge into practice
Fluency in Polish, and English - enough to a degree that allows free communication with agencies and teams abroad
Willingness to work in a hybrid model (preferred) in a B2B model

Your responsibilities
Execution of sales KPIs
Optimization of SEA (Google Ads, Bing) and social campaigns, building a business relationship with an external agency - setting goals, monitoring activities, reporting results and drawing conclusions
Responsibility for running multi-channel campaigns - beyond SEM and Social, involving cooperation with retargeters and other partners
Collaboration with other teams on ongoing tasks, including teams working abroad
Controlling costs and media budget
Running A/B tests and conversion tests
Recommending changes based on ongoing analysis of results

What we offer:
B2B contract
Work in an international company in the beauty industry
Gaining experience in running campaigns on international markets
Real impact on the implementation of your ideas
Access to paid web analytics tools
Opportunity to expand knowledge through participation in industry conferences
Flexible working hours (we start between 8 and 10 A.M.)
Co-financing for the Multisport card and other benefits in cafeteria system
Private medical care
Opportunity to participate in workshops in the beauty industry
Joint integration outings, several company events
Working in Polish 60%, English 40

Source: Company website
Posted on: 19 Apr 2024
Industry: Luxury Goods
Languages: English, Polish
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