Lifestyle Category Strategy Project Intern (TikTok Shop by Tokopedia) - 2026 Start (BS/MS)

Description du poste:

In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests. Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period. About the team The category strategist team aims to drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands. About this role This role focus on curating and scaling everyday consumer categories-from home & living to personal care-on TikTok Shop. We work closely with brands and creators to deliver engaging, data-driven strategies that shape how users discover and shop on the platform. Responsibilities 1. Mapping Seller Information a. Collect, organize, and update seller profiles including store details, product categories, sales performance, and livestream activity. b. Identify gaps and opportunities in seller engagement or platform presence 2. Evaluating Livestreaming Quality a. Review livestream sessions from top-performing sellers/brands to assess content quality, engagement, and effectiveness. b. Provide weekly/monthly reports highlighting key findings, best practices, and areas for improvement. 3. Administration & Follow-up Tasks a. Support category strategy team member in preparing reports, presentations, and documentation. b. Manage communication records and maintain structured documentation for easy reference. 4. Monitoring Daily Performance Data & BAU (Business-As-Usual) Tasks a. Track daily KPIs (e.g., GMV, livestream engagement, order volume, seller adoption rate). b. Generate routine reports and dashboards to support business monitoring c. Execute other BAU activities such as data entry, updating trackers, and ensuring smooth operational flow

Profil requis du candidat:

Minimum Qualifications - Currently pursuing a bachelor's degree - Candidates should have basic to intermediate proficiency in Excel. - Quick thinking and ability to respond quickly. Preferred Qualifications - Possess strong communication skills - Applicants should be pursuing a degree in Statistics, Information Technology, or Engineering. - Candidates must be able to commit to an internship period of at least five months. If you have any questions, please reach out to us at apac-earlycareers@tiktok.com