Werkstudent Digital Marketing (m/w/d) - CRM and E-Mail Marketing

Descrizione del lavoro:

BIRKENSTOCK is a global brand which embraces all consumers regardless of geography, gender, age and income. The company is deeply footed on a family tradition of shoemaking that can be traced back to 1774. With around 7100 employees worldwide, BIRKENSTOCK is the largest employer in the German footwear industry. To ensure our quality standards, we produce over 95% of our products in Germany and source more than 90% of our materials and components from Europe. The BIRKENSTOCK Group is headquartered in Linz am Rhein and maintains several locations in Germany, as well as sales offices in Europe, North America, the Middle East and Asia.

YOUR RESPONSIBILITIES:
* Support the Online Marketing Europe team with a special focus on the area of e-mail marketing.
* Development of concepts and texts, e.g., for newsletters and customer journeys, and support in the creation of the respective emails
* Data maintenance and optimization as well as creation of reports and ad-hoc analyses, e.g., around marketing performance measurement
* General support in data protection-related matters, e.g., monitoring compliance with relevant data protection regulations for the protection of personal information in our webshops

YOUR PROFILE:
* Enrolled student, preferably with a focus on marketing or communication design
* Basic knowledge in (online) marketing, e-commerce or web analysis is an advantage
* Excellent verbal and written communication skills as well as a well-structured way of working with strong attention to detail
* First know-how in the use of Excel and PowerPoint; knowledge in the use of marketing tools (e.g., for the creation of newsletters) is a plus
* Fluent English language skills, German is a plus 

WE OFFER:
BIRKENSTOCK offers you all the advantages of a successful, fast growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. Our Talent Acquisitoin team is looking forward to receiving your online application