Product Trainee, Platform User Engagement

Descrizione del lavoro:

About the Role:
MoMo Gamification builds games at a scale most studios never get to experience. We're talking millions of real users, massive behavioral datasets, and a release cadence that keeps the team constantly shipping, learning, and iterating. From lightweight mechanics embedded in everyday transactions to full-scale seasonal campaigns, we apply the latest in game psychology and design techniques to make financial products genuinely fun. If you want to practice your craft on real products with real impact, this is the team.
MoMo Gamification is looking for product-minded and creatively driven young talents who are passionate about games, behavioral psychology, and user engagement. In this role, you will help design and optimize gamified experiences that reach millions of users across one of Vietnam's leading fintech ecosystems.
You will work closely with Product, Design, Engineering, Data, and Business teams to build engaging game mechanics, reward systems, and player journeys that drive meaningful user behavior and long-term engagement. From lightweight in-app interactions to large-scale seasonal campaigns, you will contribute to shaping how gamification can make financial products more fun, rewarding, and habit-forming.
This role is ideal for candidates who love games, are curious about why people engage with products, and want to combine creativity, psychology, product thinking, and data-driven experimentation in a fast-paced environment with real product impact.

Key Responsibilities:
Game Product Strategy
* Define product vision and roadmap for gamified solutions, aligning with business objectives and user engagement goals
* Conduct market research and competitor analysis to identify trends, benchmark mechanics, and uncover opportunities in the gamification space
* Collaborate with stakeholders to translate business needs into actionable product initiatives and prioritize features based on impact and feasibility
Game Design & UX
* Design and refine game mechanics, reward systems, and engagement loops that drive meaningful user behavior
* Focus on user experience to ensure gamified solutions are intuitive, engaging, and highly adopted across MoMo's diverse user base
* Conduct player research, customer interviews, and usability testing to validate design decisions and optimize the player journey
Platform & Execution
* Maintain and develop a gamification deployment platform that supports diverse business strategies and enables fast, scalable game launches
* Work closely with internal stakeholders to gather requirements, define system specifications, and communicate product updates throughout the development cycle
* Collaborate with Design, Engineering, and QC to deliver high-quality products on time, including wireframes, user flows, and technical requirements
Data & Optimization
* Analyze player behavior and engagement data to measure product effectiveness and identify areas for improvement
* Define and track key metrics across game campaigns to evaluate performance and inform roadmap decisions
* Drive rapid iteration cycles through structured experimentation and player data analysis to continuously sharpen game mechanics and improve engagement outcomes

Requirements:
Game & Product Passion
* Genuine interest in games and interactive experiences: you play games, think about why they work, and get curious about the mechanics behind them
* Passionate about behavioral psychology, human motivation, and what drives people to engage, return, and spend
* Actively follows trends in the gaming industry, gamification design, and emerging UX patterns
* Bonus: personal projects, game jams, or any hands-on experience building or designing game-like experiences
Cultural Fit
* Proactive, adaptable, and passionate about technology and fintech - key traits for fast growth;
* Ready to embrace MoMo's mission and core values to drive real impact;
Leadership Potential
* Entrepreneurial mindset, innovative thinking, and the ability to adapt in a fast-changing environment.
* Strong communication and interpersonal skills, with the ability to inspire and influence others across teams and seniority levels
* Strong motivation and long-term commitment to career development, with a clear ambition to grow into a future leadership role