Winnership_Marketing Intern

Descrizione del lavoro:

Your Tasks

Data Analytics
- Assists the Brand manager in preparing reports to monitor and evaluate key brands performance such as market share in the respective category
- Assists in monitoring category development closely eg. Competitor performance, launch and relaunch, and price changes
- Helps develop strategic plan for NIVEA category to drive NIVEA category growth
NPD Launches and Perfect Execution:
- Supports the Brand Manager in executing go to market strategy for all NIVEA launches and giving guidance to other departments (S&CM, Sales and Ecomm) by steering the marketing mix (price, promo, media, POSM, distribution etc.)
- Follow the 'go to market' process by ensuring on time delivery of presentations and materials - Helps ensure perfect execution on all touchpoints (digital, ATL, KOL) closely working together with Brand Manager, Media and Digital, and partner agencies
- Helps ensure internal excitement for the category, launches and relaunches by being passionate about the brand and products
Collaboration with Internal and External Stakeholders:
- Support the Brand Manager to liaise with agencies in activating marketing campaigns with online publishers, KOLs, and retailers in a timely manner
- Assist Brand Manager in working closely with S&CM and Ecommerce in translating campaigns to consumer engagement activities that can be used for major activities with key retailers
- Support in execution of upcoming brand activities

Your Profile

Qualifications
We are looking for a motivated individual who has:
*
* Exposure to publication material development and design coordination
* Ability to perform data analysis and generate meaningful insights
* Experience in project execution and coordination through academic projects, internships, or work experience
* Strong technical and functional proficiency relevant to the role
* Proven ability to thrive in a fast-paced, deadline-driven environment
* Currently in 4th year, final semester of a university degree program
* Willingness to commit to a fixed-term engagement of six (6) months
* At least one prior experience (internship, working student role, or relevant work exposure)
* Must be a resident of the Philippines