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Descrizione del lavoro:
Who We Are
As Singapore's longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.
Today, we're on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia's leading financial services partner for a sustainable future.
We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.
Your Opportunity Starts Here.
Why Join
Expand your marketing expertise in a global context. As a Marketing and Communication Intern, you'll play a vital role in developing and executing impactful B2B marketing campaigns targeted towards the Chinese-speaking business community. You'll gain hands-on experience in content creation, social media marketing, and agency management, contributing to the growth of OCBC's Global Wholesale Banking business.
How You Succeed
To excel in this role, you'll need to be a creative and detail-oriented communicator with a strong command of both English and Chinese. You'll thrive in a fast-paced environment, be eager to learn about B2B marketing strategies, and demonstrate a passion for creating engaging content that resonates with a Chinese-speaking audience. Your strong analytical skills and ability to work collaboratively will be crucial in contributing to the team's success.
What You Do
Your responsibilities will include:
* Content Creation (Chinese): Support the ideation and creation of compelling content in Simplified Chinese for various marketing channels.
* Social Media Management (Chinese): Contribute to the development and execution of social media strategies for key Chinese platforms like WeChat and XiaoHongShu.
* Agency Collaboration: Liaise with creative agencies to develop Chinese-centric marketing assets that align with our brand guidelines and campaign objectives.
* Content Review & Quality Control: Vet all Chinese ad copies and content to ensure accuracy, cultural relevance, and brand consistency.
* Market Insights: Leverage your understanding of Chinese media consumption habits to inform marketing strategies and optimize content performance.
* Campaign Support: Support the development and execution of 360 marketing campaigns for our B2B audience.
Who You Work With
The Marketing and Communication team within Global Wholesale Banking is dedicated to building awareness, generating leads, and strengthening relationships with our corporate clients. You'll work alongside experienced marketing professionals, content creators, and agency partners in a dynamic and collaborative environment.
Who You Are
* Open to learning and feedback
* Currently pursuing an undergraduate or postgraduate degree.
* Bilingual and strong in content writing in Chinese.
* Hands-on knowledge of Chinese Social Media Channels (WeChat/XiaoHongShu).
* Familiarity with Chinese media consumption habits, especially within the business community.
Learning Objectives
This Internship Will Provide You With
* Experience in developing a 360 marketing campaign for B2B audiences, including components of digital marketing, content marketing, and social media marketing.
* Hands-on experience in creating engaging content in Simplified Chinese for a business audience.
* Insights into the nuances of the Chinese media landscape and how to effectively reach key target audiences.
* Exposure to agency management and the creative development process.
What We Offer
Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers
| Provenienza: | Web dell'azienda |
| Pubblicato il: | 12 Feb 2026 (verificato il 26 Feb 2026) |
| Tipo di impiego: | Stage |
| Durata di lavoro: | 4 mesi |
| Lingue: | Inglese |