Intern - Gap Brand - Site Merchandising

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About the Role

About Our Summer Internship Program

At Gap Inc., our 10-week Summer Internship Program is built around how our business operates-fast-moving, customer-focused, and grounded in the work that brings our brands to life. As an intern, you'll step into the pace and complexity of a global retail organization, contributing to initiatives that shape our product, our experience, and how we show up for millions of customers.

You'll be embedded on a team from day one, taking on meaningful work and building ownership as the summer progresses. Along the way, you'll strengthen how you approach your work-using data to inform decisions, solving business problems, and communicating ideas with clarity-while building fluency in tools like AI that help teams work more effectively.

As the summer progresses, you'll be expected to move beyond execution-identifying a meaningful opportunity or challenge within your team, shaping your own point of view, and developing a clear, well-supported recommendation to present at the end of the program.

By the end of the summer, you'll have a deeper understanding of how the business runs, stronger judgment in how you approach your work, and a foundation of experience you can build on as you grow your career.

As a Site Merchandising Intern, you will be part of a dynamic and high-performing team that prides itself on blending the art and science of site merchandising. Site Merchandising is responsible for the overall site experience, ensuring it aligns with the product-to-site strategy, promotional messaging, pricing, homepage, and emails. Through a customer-curious lens, you will collaborate with your Site Merchandising business function, Merchandising, Marketing, Ecom Operations, Promotions, Sample, and Photo Studio teams to produce a best-in-class online shopping experience. Through the experience, you'll build foundational skills to navigate our product-to-site pipeline, product management tools, and manage a substantial volume of executional tasks within a fast-paced environment. Throughout the internship, you'll gain exposure to how digital merchandising strategies support the online customer experience and business performance.

Hourly Rate: $35.00 per hour USD
This role is not eligible for visa sponsorship

What You'll Do

* Assist the Site Merchandising team in creating a compelling product experience with intuitive category navigation 
* Assist the Site Merchant with weekly site review meetings to discuss upcoming marketing, site expectations from homepage to emails, and discuss current site/category needs  
* Participate in website QA and setup including: product and category linking, customer-facing marketing flags, promotional code setup, and ensuring the correct promo messaging is reflected in content, always keeping the customer point of view top of mind 
* Actively participate in aligning site navigation, product photography, marketing, and copy strategies
* Collaborate with Merchandising, Marketing, Ecom Operations partners and fellow Site Merch Coordinators to update and troubleshoot products tied to promotional events 
* Troubleshoot problems and influence resolution across functions  
* Ensure accuracy and high-quality work across the site, with an understanding of its impact on the customer experience 
* Assist with quarterly photography shot requests  
* Support competitive market analysis based on key product initiatives 
* Support the site merch team on product setup with third-party tools and test initiatives: search, product recommendations, outfitting modules, etc.

Who You Are

* Strong computer skills (Microsoft Office) and ability to learn technical applications, terminology, and processes quickly   
* Passion for retail and the online shopping experience, a strong trend point of view and is an avid online shopper 
* Customer obsession-understands the customer 'journey' and is motivated to improve it 
* Experience with or prior exposure to content/product management systems and comfortable learning new site tools  
* Ability to execute detail-oriented work with a high level of accuracy and attention to detail; recognizes and acts on inconsistencies in data and site experience 
* Ability to share information to an audience with effective oral and written communication utilizing various forms of media (PowerPoint, Pinterest, mood/inspiration boards)
* Collaborative, self-starter attitude with the ability to multitask and prioritize in a fast-paced environment