Marketing Specialist Intern

Job Description:

Job Description Summary

Job Description

Marketing Execution & Campaign Support
* Support execution of CASAJ marketing plans, campaigns, and product launches across Diagnostic Solutions portfolios
* Coordinate development and localisation of marketing materials (brochures, flyers, presentations, digital assets) in line with BD brand standards
* Assist with campaign tracking, timelines, approvals, and coordination with regional/global teams
* Support congresses, workshops, and customer events including logistics, content preparation, and post-event follow-up
Internal & External Communications
* Develop and manage internal communications for CASAJ DS (emails, newsletters, updates, launch communications)
* Support external communications including customer announcements, promotional messaging, and event communications
* Ensure consistency of messaging, tone, and branding across all communication channels
* Assist with communication plans for major launches, initiatives, or change programs
Content & Digital Support
* Create and adapt content for internal platforms, customer communications, and digital touchpoints
* Support website updates, digital campaign deployment, and coordination with regional digital teams
* Assist with content planning, proofreading, and material compliance review
Commercial & Cross-Functional Support
* Work closely with Sales, Applications, and Service teams to support field needs
* Assist in preparing sales tools such as slide decks, product overviews, and campaign kits
* Act as a central coordination point between country, regional, and global teams for marketing materials and communications
Reporting, Administration & Compliance
* Maintain marketing trackers, asset libraries, and documentation
* Support reporting on campaign performance, events, and engagement metrics
Ensure all materials comply with BD Quality Management System (QMS), branding, and regulatory requirements

Required Skills
Optional Skills

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Primary Work Location
SGP The Strategy

Additional Locations

Work Shift