CRM Market Lead

Job Description:

The purpose of this role is to provide consulting services for our executive clients that supports integrated experience delivery strategies across sales, service, marketing and commerce. This role will also provide consulting services on organisational operating model and organisational design.

Job Description:
Key responsibilities:
Leads the building, development and delivery of strategic omni-channel marketing plans
Continually monitors current marketing trends, new technology solutions and competitive strategies - and then translates them into new marketing ideas for clients
Shows a strong understanding of differences in marketing to customers in different verticals and environments
Develops trusted, long-term relationships with key client contacts and executives
Ensures meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities and original thinking
Manages team members to deliver strategy projects correctly and on-time
Collaborates and develops relationships with internal teams (account management, operations, creative, analytics etc.) and partner agencies to understand the feasibility of cross-channel recommendations/ plans
Identifies key data points and measurements to show the impact of our approach and strategy on the client's business

Location:Istanbul

Brand:Dentsu

Time Type:Full time

Contract Type:Permanent