Measurement Transformation Lead

Job Description:

Company description Performics UK is the performance marketing arm of Publicis Media, committed to exceeding business goals by blending Data, Tech, Ops, and Talent to accelerate performance impact daily. With over two decades of experience, we harness technology and innovation to generate and convert consumer demand across search, social, display, and commerce channels. Embracing a deep understanding of consumer intent and behaviour, we thrive on data-driven insights, guiding our planning and optimisation processes through rapid trials, real-time enhancements, and intelligent analytics. As the world's first Performance Orchestration agency, we have a proven track record of driving performance impact across diverse sectors and markets, leveraging our industry expertise to innovate and transform swiftly. Performics is dedicated to delivering award-winning results and empowering all Publicis Media UK clients. Winner of PMW's Performance Marketing Agency of the Year 2023 & 2024! Overview We are hiring a Measurement Transformation Lead to help shape the future of how marketing effectiveness drives growth. This is a rare opportunity to define and embed a next-generation measurement vision across Sky and Publicis Next, working at the intersection of strategy, data, and decision-making. You'll influence how investment decisions are made, ensuring measurement becomes a true catalyst for smarter, faster growth. If you're motivated by turning complex data into meaningful impact, this role puts you at the centre of it. Responsibilities Define and lead a transformation roadmap that advances measurement maturity across Sky and Publicis Next Design and embed a unified effectiveness framework connecting MMM, attribution, testing, and brand measurement Act as a trusted advisor to senior stakeholders, shaping how measurement supports confident business decisions Translate advanced methodologies into clear, actionable frameworks used by planners and marketers Champion modern growth science approaches, including causal inference and Bayesian thinking, within decision-makingBuild and lead a high-performing, multidisciplinary team, fostering a culture of curiosity, rigour and impact Establish governance across KPIs, measurement standards, and learning agendas to ensure consistency and quality Qualifications Experience leading measurement, marketing effectiveness or growth strategy in complex environments Strong understanding of advanced measurement approaches such as MMM, attribution, experimentation and brand tracking A track record of driving transformation programmes with clear business impact Ability to influence senior stakeholders and build credibility at executive level Confident communicator, able to simplify complex ideas while maintaining analytical integrityPeople leadership experience, with a collaborative and inclusive approach to team development Systems thinking mindset, balancing theory, practicality and commercial outcomes Additional information Publicis Media offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups). Publicis Groupe works primarily from the office or our clients' office four days per week. At Publicis Media, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included

Candidate Requirements:

Experience leading measurement, marketing effectiveness or growth strategy in complex environments Strong understanding of advanced measurement approaches such as MMM, attribution, experimentation and brand tracking A track record of driving transformation programmes with clear business impact Ability to influence senior stakeholders and build credibility at executive level Confident communicator, able to simplify complex ideas while maintaining analytical integrityPeople leadership experience, with a collaborative and inclusive approach to team development Systems thinking mindset, balancing theory, practicality and commercial outcomes