Internship (m\/w\/d) im Bereich Digital Marketing

Descripción del puesto:

Internship (m/w/d) im Bereich Digital Marketing

YOUR TASKS AND RESPONSIBILITIES

Join Bayer Consumer Health Switzerland as a Digital Marketing Intern (m/f/d). Duration: 08-12 months, part-time (60% to 80%), where you will play a crucial role in executing the digital agenda for all our brands. This position offers you the opportunity to work in a dynamic environment, supporting the Digital Marketing Manager and engaging in diverse projects that enhance your skills and professional growth.

KEY TASKS:

* Support the Digital Marketing Manager in implementing the digital agenda for all Bayer Consumer Health Switzerland brands;

* Manage projects related to updating website content across all relevant Bayer Consumer Health Switzerland websites, including minor content updates;

* Monitor and enhance SEO metrics (KPIs);

* Assist in localizing global brand content by adapting content and design assets to local market requirements and providing assets in required formats for online advertising materials and e-content toolkits;

* Support campaign management (SEA, Programmatic, Social Advertising, etc.);

* Create reports and conduct data analysis on website and campaign KPIs using tools such as Google Analytics, Data Studio, or Tableau;

* Observe digital trends and handle additional ad-hoc tasks;

* Contribute to the creation and distribution of newsletters.

WHO YOU ARE:

* Currently enrolled in or recently completed a degree in Business Administration or a related field;

* High willingness to learn, well-organized, self-driven, with a quick grasp of new concepts;

* Passionate about digital communication and innovations;

* Basic knowledge of the digital environment; practical experience is advantageous but not required;

* Basic project management skills, preferably in the digital domain;

* Solution-oriented and analytical thinker;

* Strong organizational skills and confident in interpersonal interactions;

* Strong conceptual skills and clear communication;

* Fluent in both written and spoken German and English.

We offer an exciting internship starting immediately, part-time (60% to 80%). This internship is designed to help you gain experience, acquire new knowledge, and orient yourself professionally. You will receive extensive support from experienced colleagues, allowing you to deepen your theoretical knowledge through practical work.

YOUR APPLICATION

Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.

Bayer is committed to providing barrier-free access and support-facilities for individuals with disabilities - during the application process and beyond. Applicants with disabilities are encouraged to request any support / equipment they may need via the contact information below.

Location:

Switzerland : Zürich : Zurich

Division:

Consumer Health

Reference Code:

873631