Digital Experience Summer (STAR) Intern

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About Us

Mercedes-Benz USA is responsible for the sales, marketing and service of all Mercedes-Benz and Maybach products in the United States. In our people, you will find tremendous commitment to our corporate values. Our products and employees reflect this dedication. We are looking for diverse top-notch individuals to join the Mercedes-Benz Team and uphold these hallmarks.

Department Overview

The Digital Services Intern will work on a variety of business development and product topics for the Mercedes-Benz digital services portfolio. Mercedes-Benz USA offers many digital services to our customers such as in-app services, in-car services, and data services through 3rd party integrations.

Job Overview

The Digital Services Intern will support the Connected Vehicle and Data Integrations teams with market launch tasks such as localization of HQ blueprints, testing customer features, and deploying customer communication strategies for new and existing digital services.

The Intern will:
* Analyze current trends and conduct competitive analysis of digital product offerings in the automotive space.

* Assist with digital services testing procedures on electric, PHEV, and ICE models for both business-to-consumer and business-to-business feature types.

* Investigate and refine business identification process for commercial customers which serves as the foundation for all commercial customer digital services.

* Support the team in addressing direct customer and dealer feedback in-app and on the online services store.

* Understand and analyze user behaviors across digital touchpoints, gather insights, and assist the team in feature launch prioritization.

* Support in driving activation rates and improve dealer/customer success.

Additional Responsibilities:
* Assist the Connected Vehicles team to support the dealers and customers by answering questions, providing feedback, and enhancing the customer journey

* Develop and present relevant program information to internal stakeholders.

* Take part in the planning and development of the Dealer Delivery App.

* Develop action plan for Mercedes-Benz profile portal (B2B and B2C)

Qualifikationen

Qualifications / Education:

To qualify for this internship opportunity, you must be a rising junior or rising senior enrolled in a Bachelor's program.

Preferred concentration of study:
* Marketing
* Business Management
* Economics
* Communications
* Data Analytics

Desired Knowledge, Skills and Abilities

* Enjoys working in a Team environment

* Proficiency in PowerPoint and other MicroSoft Suite tools

* Strong problem formulation, problem-solving, time management, and prioritization skills

* Strong oral and written communication skills

Additional Information

During this 8.5-week summer internship, you will be required to work onsite 4 days a week at our Sandy Springs, GA headquarters.

EEO Statement
Mercedes-Benz USA is committed to fostering an inclusive environment that appreciates and leverages the diversity of our team. We provide equal employment opportunity (EEO) to all qualified applicants and employees without regard to race, color, ethnicity, gender, age, national origin, religion, marital status, veteran status, physical or other disability, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local law