Shop Mktg Assoc Analyst

Beschreibung:

Overview

Now hiring an Shopper activation lead (OT & TT) to join our (COMPANY NAME) Snacks Marketing team, working across our leading brand portfolio Doritos, Walkers, Wotsits and Sensations.

This is a 9 month contract with our office based in Sandyford, Dublin 18. Flexible working offered (ideally 2 days per week in the office)

(COMPANY NAME) overview:
(COMPANY NAME) UK & Ireland is home to some of the world's most loved food and drink products. Making every day favourites like Walkers, Quaker, Doritos, Wotsits and Monster Munch, to name a few! We have a fantastic reputation for developing and launching products that our consumers love. (COMPANY NAME) products are enjoyed by consumers around the world more than one billion times a day in more than 200 countries and territories. The company generated $86 billion in net revenue in 2022.
Guiding (COMPANY NAME) is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with (COMPANY NAME) Positive (pep+). Pep+ is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.(COMPANY NAME).com.
(COMPANY NAME) Ireland:
Our Dublin, Sandyford office is dedicated to the (COMPANY NAME) crisps and snacks portfolio. We are a highly motivated team of 30 employees covering roles in Commercial, Sales, Marketing, Finance, Supply Chain and Logistics. We have a clear ambition to be the fast growing crisp and snacks provider in Ireland, guided by our North Star, Vision 25.
Responsibilities

This role requires a self-starter focused on delivering against the strategic business agenda. Reporting to the Head of Snacks Brand and Shopper Marketing this individual will be the face and voice of shopper (Organised trade and Traditional Trade), ensuring shopper is top of mind and embedded in all key business plans and activations with specific KPI's set against both.
This omni channel role includes identifying and landing key shopper and customer opportunities, both in store and online to ensure that our snack brands are unmissable and best in class.

* Activation: lead the channel activation calendar including execution and evaluation for OT & TT channels
* Think Global Act Local: leverage the relevant UK brand assets and create local solutions
* Stacker plan: develop & execute our stacker plan inc. new innovative direct route to market solutions
* Ecomm: lead our shopper ecomm strategy with customers, working with our account teams
* Team: work with our Head of Marketing to deliver integrated annual plans with our NAM and field teams
* Agencies: day to day management with relevant agencies (shopper, ecomm and printer)
* Budget responsibility & PO management
Qualifications

Essential Skills:

* FMCG: experience preferred with 3+ years in a shopper or similar role
* Project Management: experience of managing relationships either internally or externally
* Commercial acumen: proficient in digesting internal and external data
* Attitude: can do attitude and someone who is willing to learn on the jon
* Celebrate success: you love great teamwork and celebrating the team's successes, big and small!

This role requires a self-starter focused on delivering against the strategic business agenda. Reporting to the Head of Snacks Brand and Shopper Marketing this individual will be the face and voice of shopper (Organised trade and Traditional Trade), ensuring shopper is top of mind and embedded in all key business plans and activations with specific KPI's set against both.
This omni channel role includes identifying and landing key shopper and customer opportunities, both in store and online to ensure that our snack brands are unmissable and best in class.

* Activation: lead the channel activation calendar including execution and evaluation for OT & TT channels
* Think Global Act Local: leverage the relevant UK brand assets and create local solutions
* Stacker plan: develop & execute our stacker plan inc. new innovative direct route to market solutions
* Ecomm: lead our shopper ecomm strategy with customers, working with our account teams
* Team: work with our Head of Marketing to deliver integrated annual plans with our NAM and field teams
* Agencies: day to day management with relevant agencies (shopper, ecomm and printer)
* Budget responsibility & PO management

Ihr Profil:

Essential Skills:

* FMCG: experience preferred with 3+ years in a shopper or similar role
* Project Management: experience of managing relationships either internally or externally
* Commercial acumen: proficient in digesting internal and external data
* Attitude: can do attitude and someone who is willing to learn on the jon
* Celebrate success: you love great teamwork and celebrating the team's successes, big and small