New Media Intern

Beschreibung:

In This Role, Your Responsibilities Will Be:
* Support the day-to-day operation of digital platforms, including WeChat, Zhihu, Douyin, and Bilibili, through content publishing, community engagement, and audience interaction.
* Assist with content planning and development by researching topics, drafting and editing copy, and optimizing content to align with platform best practices and audience needs.
* Monitor and analyze platform performance metrics, providing insights and recommendations to improve engagement and effectiveness.
* Support the planning and execution of digital campaigns and online events to strengthen brand awareness and user participation.
* Track industry trends, emerging technologies, and social media developments to identify opportunities for innovative and relevant content.
* Collaborate with cross-functional teams to ensure content accuracy, consistency, and alignment with marketing objectives.
Who You Are:
You communicate effectively across different audiences and adapt your approach to connect with diverse stakeholders. You are naturally curious, eager to learn, and seek opportunities to expand your knowledge and capabilities. You take ownership of your work, follow through on commitments, and demonstrate a strong attention to detail. You collaborate well with others, contribute ideas openly, and embrace feedback as an opportunity for continuous growth and improvement.
For This Role, You Will Need:
* Currently pursuing a Bachelor's or Master's degree, preferably in Engineering, Marketing, Communications, Digital Media, or a related field.
* Familiarity with the operating principles, content styles, and user behaviors of platforms such as WeChat, Zhihu, Douyin, and Bilibili.
* Strong written communication skills with the ability to create engaging content tailored to different digital channels.
* Experience using video editing tools such as Premiere Pro, CapCut, or similar applications.
* Familiarity with content formatting and publishing tools such as Xiumi, 135 Editor, or equivalent platforms.
* Basic graphic design capabilities using tools such as Photoshop, Canva, or similar software.
* Proficiency in English, including the ability to support content translation and localization.
* Fundamental data analysis skills and proficiency in Microsoft Excel and other productivity tools.
Preferred Qualifications That Set You Apart:
* Previous internship, campus project, or personal experience managing social media, digital content, or self-media channels.
* Strong awareness of social media trends and the ability to translate emerging topics into creative and engaging content.
* Passion for new media, digital marketing, and technology-related industries.
* Demonstrated initiative, adaptability, and a willingness to learn in a fast-paced environment.
* Interest in engineering, test and measurement, automation, or related technical domains.
Our Culture & Commitment to You
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.

We recognize the importance of employee wellbeing. We prioritize providing competitive benefits plans, a variety of medical insurance plans, Employee Assistance Program, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave