Paid Social Manager

Descripción del puesto:

Company description We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses. Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients' businesses, growth for our people and growth for our culture. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes. It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients. At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon. Overview We are hiring a Paid Social Manager to shape and lead paid social across one of H&M's key regions, driving meaningful impact at scale. This role combines strategic vision, hands-on leadership and commercial accountability, translating H&M's brand and business goals into powerful full-funnel programmes. You will sit at the heart of performance, creativity and collaboration, influencing how paid social delivers growth across multiple markets. If you enjoy building teams, shaping strategy and seeing ideas turn into measurable outcomes, this role offers real scope to do all three. Responsibilities What you'll be doing Setting the regional vision for paid social, aligning local execution with global frameworks and priorities. Leading end-to-end paid social strategy and activation across multiple markets and platforms. Acting as the senior paid social partner, building trusted relationships and guiding performance conversations with stakeholders. Translating commercial and brand objectives into scalable, full-funnel paid social programmes. Managing, coaching and developing a London-based team, while integrating delivery and activation support from PGD India. Owning investment planning, forecasting and performance measurement to ensure sustainable growth. Driving testing, innovation and optimisation to continuously improve business impact. Qualifications Skills we're looking for Strong experience across major paid social platforms including Meta, TikTok, Pinterest and Snapchat. A full-funnel, performance-led mindset with the ability to balance brand and commercial outcomes. Commercial confidence, with experience in forecasting, evaluating performance and guiding investment decisions. Clear, persuasive communication skills and the ability to tell performance stories that influence senior stakeholders. Experience leading and developing teams, with a collaborative and supportive approach. Comfort working across regions and with offshore delivery models to achieve high-quality outcomes. Curiosity, adaptability and a commitment to continuous improvement and innovation. Additional information Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups). Publicis Groupe works primarily from the office or our clients' office four days per week. At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included. #LI-JD2

Requerimientos del candidato/a:

Skills we're looking for Strong experience across major paid social platforms including Meta, TikTok, Pinterest and Snapchat. A full-funnel, performance-led mindset with the ability to balance brand and commercial outcomes. Commercial confidence, with experience in forecasting, evaluating performance and guiding investment decisions. Clear, persuasive communication skills and the ability to tell performance stories that influence senior stakeholders. Experience leading and developing teams, with a collaborative and supportive approach. Comfort working across regions and with offshore delivery models to achieve high-quality outcomes. Curiosity, adaptability and a commitment to continuous improvement and innovation