Dr. Barbara Sturm, Ecommerce Executive

Description du poste:

The Opportunity

Dr. Barbara Sturm is a world-renowned skincare brand known for its cutting-edge, science-driven approach to skincare. With an expanding global presence, Dr. Barbara Sturm continues to deliver innovative beauty products that elevate self-care for individuals worldwide.
The E-commerce Executive supports the day-to-day running of the brand's online store, ensuring a seamless, premium customer experience aligned with luxury positioning. This role combines website management, merchandising, analytics, and campaign execution to drive online sales and brand growth.

What you'll get to do

Website Management
* Own the day-to-day management of the e-commerce website, ensuring all pages are fully functional, visually consistent, and aligned with brand guidelines
* Upload, update, and maintain product listings, including imagery, pricing, descriptions, ingredient lists, and regulatory information
* Build and maintain landing pages using CMS tool shogun, ensuring a seamless and elevated user experience across desktop and mobile
* Conduct regular site audits to identify broken links, outdated content, or UX issues, and coordinate fixes with developers
* Ensure site compliance with legal and regional requirements (e.g. GDPR, returns policies, T&Cs)
Online Merchandising
* Plan and execute merchandising strategies across homepage, category pages, and product listings to drive engagement and conversion
* Optimize product sorting, filtering, and on-site search functionality to enhance discoverability
* Develop and implement cross-selling and upselling strategies (e.g. "routine building" for skincare regimens)
* Analyse customer browsing and purchasing behaviour to refine product placement and recommendations
* Collaborate with creative teams to ensure all visual merchandising reflects the premium, clinical-luxury positioning of the brand
Campaign Execution
* Brief & Coordinate all on-site execution of marketing campaigns, including product launches, seasonal promotions, and editorial content
* Build and schedule homepage takeovers, promotional banners, and campaign landing pages in line with the marketing calendar
* Work closely with CRM, paid media, and social teams to ensure consistent messaging and timing across all channels
* QA all campaign assets before launch to ensure accuracy, functionality, and alignment with brand standards
* Support A/B testing of campaign elements (e.g. banners, CTAs, layouts) to optimize performance
Analytics & Reporting
* Track and analyse daily, weekly, and monthly performance metrics including traffic, conversion rate, average order value (AOV), and revenue
* Use tools such as Google Analytics, Looker, and content square to generate actionable insights
* Identify trends, customer behaviors, and opportunities for growth, presenting findings to internal stakeholders
* Monitor campaign performance and provide post-campaign analysis with clear recommendations
* Support forecasting and budgeting processes with data-driven insights
Customer Experience Optimization
* Map and continuously improve the end-to-end customer journey, from landing page through to checkout
* Identify and troubleshoot friction points such as high bounce rates, cart abandonment, or slow load times
* Collaborate with UX/UI designers and developers to implement improvements and new features
* Ensure a best-in-class mobile experience, reflecting the high expectations of luxury consumers
* Gather and interpret customer feedback to inform site improvements and enhancements
Inventory & Operations Coordination
* Work closely with supply chain and operations teams to ensure product availability aligns with demand and campaign activity
* Monitor stock levels and flag low inventory risks, especially for hero products and new launches
* Support order processing workflows and resolve any issues related to fulfillment, returns, or delivery
* Maintain accurate inventory data across systems

We'd love to meet you if you have

* Familiarity with platforms like BigCommerce, Shogun, SAP, and Looker.
* A dynamic and results-driven self-starter with a highly commercially focused outlook.
* 1-3 years experience in a similar role, ideally within the Luxury or Skincare industries.
* Strong analytical skills (Google Analytics, Excel).
* Ability to work proactively and effectively in an agile, fast-paced environment with a sense of urgency.
* Excellent task and time management skills with strong attention to detail and a creative eye.
* An appreciation for brand guidelines and the ability to drive sales without the use of promotions.
* A collaborative, passionate and hands-on cross-functional team player.
* Excellent communication skills, including fluent verbal and written English.
* Solid understanding and knowledge of UX/UI and online accessibility requirements.
* Passionate about delivering outstanding Digital consumer experiences.
We welcome Creators Of All Kinds. If you are unsure of meeting all the requirements but trust you have the transferable skills to excel in this role, complete the application and our teams will get in touch if you are selected for an interview.

A few things you'll love about us

* An entrepreneurial, creative and welcoming work culture
* A range of learning and development opportunities
* An international company with plenty of opportunities to grow
* A competitive compensation & benefits package

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

Job Req ID: 30886