Programmatic & Social Strategy

Descrizione del lavoro:

Company description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer. Overview It is a great opportunity to be part of one of the most relevant communication groups worldwide and to work in areas in continuous expansion such as programmatic and social media. You will work as a Programmatic & Social Strategy Specialist, defining strategies for top-tier brands across different platforms, products, and services. Responsibilities Definition of programmatic and paid social strategies aligned with client goals. Campaign setup and strategic optimisation across platforms. Monitoring performance and KPI analysis to drive insights and improvements. Contribution to media proposals and strategic planning. Coordination with DSPs and social platforms (Meta, TikTok, etc.). Close collaboration with planning and buying teams. Identification of opportunities, audiences, and innovative formats. Qualifications Requirements: Bachelor's Degree in Advertising, Marketing, Economics or similar; or 1-2 years of experience in programmatic and/or paid social. Minium 2 years of experiencie We think you're awesome if you: Advanced level of English. Strong understanding of DSPs Knowledge of paid social platforms (Meta Ads, TikTok Ads, etc.). Experience working with ad servers Experience analysing data and building insights. Knowledge of video and display ecosystems. Strategic mindset, strong communication skills, proactive and flexible. Additional information Why join us? Because we offer reasons such as: 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more. 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills. 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel". 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon. 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program. 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important! 🧘🏻‍♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others. Employee benefits are an integral part of the company's annual compensation package. These benefits are subject to the company's current policies and guidelines and may be modified, updated, or adjusted at the company's discretion to reflect organizational needs, regulatory requirements, or business conditions. We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoy! Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual´s status in any group or class protected by law. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you. All employees are committed to complying with obligations regarding Information Security and Technologies, obligations related to the use of Artificial Intelligence, obligations stemming from the Quality and Environmental Management System, as well as obligations derived from the Integrity Management System, Corruption Prevention, and the Anti-Bribery and Anti-Corruption Policy. Furthermore, all employees are required to complete mandatory training courses, declarations, and compliance commitments in these areas

Requisiti del candidato:

Requirements: Bachelor's Degree in Advertising, Marketing, Economics or similar; or 1-2 years of experience in programmatic and/or paid social. Minium 2 years of experiencie We think you're awesome if you: Advanced level of English. Strong understanding of DSPs Knowledge of paid social platforms (Meta Ads, TikTok Ads, etc.). Experience working with ad servers Experience analysing data and building insights. Knowledge of video and display ecosystems. Strategic mindset, strong communication skills, proactive and flexible