CRM INTERNSHIP

Descrizione del lavoro:

Description

Join a digital-native, agile and collaborative team at the heart of ELC's transformation.
Based in Paris, the EMEA CRM team supports all brands of the Estée Lauder Companies group - including Estée Lauder, MAC, Bobbi Brown, La Mer and more.
We sit at the junction between the Global Headquarters in New York and the affiliates across Europe, the Middle East, Africa & India, collaborating with a wide variety of stakeholders across markets.
Our mission is to constantly improve the consumer journey: by implementing new CRM triggers, personalizing communications, and creating a seamless experience across all channels (emails, SMS, push, Whatsapp…).
The ultimate goal? Driving stronger consumer engagement and building lasting relationships with the brands.
About Your Responsibilities
* Consumer Insights & Analytics
Analyze consumer behavior and purchasing patterns across brands and markets
Deliver actionable insights to the team and key brand stakeholders.
* CRM Campaign Activation
Assist in the planning and execution of multi-channel CRM campaigns (email, SMS, push, WA…)
Monitor campaign performances for the regional brand, affiliates & Global
* Strategy & Innovation
Contribute to the development of consumer lifecycle strategies for key brands (MAC, Estée Lauder, Clinique etc.)
Benchmark CRM best practices and trends in the Prestige beauty industry and beyond
Why join us?
Be part of a collaborative and caring team that loves to share knowledge and grow together
Work on real, high-impact projects in an international environment
Learn from top CRM experts in one of the world's leading beauty groups
Discover and learn how to use one of the most powerful Consumer Engagement Platform (Braze)

Qualifications