Tracking Engineer / Digital Analytics Engineer

Beschreibung:

Tracking Engineer / Digital Analytics Engineer

We are looking for a Tracking Engineer to own end-to-end analytics implementation across a complex, global digital ecosystem. This role sits at the intersection of business, data, and engineering, ensuring accurate, scalable, and high-quality measurement across web, mobile, OTT, and emerging platforms.

Key Skills

* Strong hands-on experience with Google Tag Manager
* Advanced JavaScript skills with the ability to read, understand, and enhance existing code
* Solid knowledge of digital analytics platforms such as Adobe Analytics, Google Analytics, and tag management tools including Tealium and Adobe Launch

Responsibilities

* Translate business questions into detailed tracking and measurement specifications across web, mobile apps, OTT devices, gaming consoles, and Smart TVs
* Enable meaningful analysis of user experience and audience behavior across global digital properties
* Ensure all new and existing products and features are accurately measured, validated, and reported across devices
* Validate third-party tracking implementations such as comScore and Nielsen for each release
* Create, analyze, and QA reports to ensure data is populating correctly
* Communicate clearly with analytics platform users on how to retrieve and interpret data
* Work independently on time-sensitive and business-critical analytics projects
* Maintain and create documentation including data layers, event inventories, and tracking specifications
* Own end-to-end delivery of analytics implementation projects, from design through deployment and QA
* Perform data quality audits, identify tracking gaps, and implement corrective improvements
* Act as a liaison between business stakeholders, vendors, and application development teams
* Provide thought leadership on standardizing data collection across a global environment
* Drive prioritization and resolution of tracking bugs, enhancements, and measurement issues
* Manage releases and ensure successful tracking deployment and validation in fast-paced environments

Basic Qualifications

* Bachelor's degree preferred (STEM a plus, not required)
* 2+ years of experience in analytics implementation or relevant internship experience
* Strong familiarity with Adobe Analytics, Google Analytics, Tealium, Adobe Launch, or similar tools
* Highly autonomous, self-starter mindset with excellent time management skills
* Proven ability to manage multiple concurrent projects
* Exceptional written and verbal communication skills
* Strong analytical, problem-solving, and creative thinking capabilities
* Ability to translate complex technical concepts into clear, actionable insights for non-technical audiences
* Curiosity-driven mindset with a passion for learning and continuous improvement

Additional Qualifications (Nice to Have)

* Experience in data analytics, data quality, data warehousing, data governance, business intelligence, data visualization, or data privacy
* Hands-on coding experience with Java, Python, or similar languages
* Familiarity with Agile methodologies and tools such as JIRA and Confluence
* Advanced experience deploying analytics through tag management systems
* Deep implementation expertise with Adobe Analytics or similar enterprise platforms
* Experience leading or influencing analytics architecture across multiple sites and distributed teams
* Demonstrated initiative to stay current with evolving analytics and tracking technologies

Min Salary:

Max Salary:

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