Omnichannel Transformation - Internship (All Genders)

Descrizione del lavoro:

Sanofi, a multinational pharmaceutical company, is looking for a resource for its Milan office to be included in an internship within the BO&S - Business Operations & Support Department.

Internship - Website & Performance Data

We are looking for a creative and lateral thinker with a passion for digital projects and who is focused on analyzing and interpreting website data to optimize performance and drive business growth. The objective of the internship will be to train a resource capable of managing the company's digital properties, with a focus on the HCP portal, coordinating the creation and communication of excellent content.

The person will be involved in the following activities:
* Support the Omnichannel Transformation Leads in defining the best omnichannel approach in line with the brand objectives
* Drive digital initiatives, leveraging digital channels to enhance brand visibility and engagement
* Track website performance, monitor user behavior, identify KPIs and create custom reports and dashboards
* Constantly evaluate best practices, internal and external to the sector, to formulate proposals that can break the mold and support our brands in digital transformation
* Support all brand teams with digital content, ensuring it is always up to date and consistent with the global digital strategy
* Ensure consistent customer experience across all touchpoints, with a specific focus on the website

Requirements:
* University degree in Economics, Marketing or a related fields
* Mastery of MS Office and solid understanding of numbers
* Analytical skills with the ability to interpret data and insights to drive strategic decision-making on website strategy
* Knowledge of digital analytics tools, such as Google Analytics
* Fluent in English, with strong verbal and written communication skills
* Communication skills with the ability to effectively collaborate with cross-functional teams and stakeholders and Organizational skills
* Familiarity with digital tools and platforms for editorial planning and project management (e.g., CMS, project management platforms, etc.).will be considerate as a plus

We offer an internship lasting 6 months, with the possibility of extension. Monthly compensation and meal vouchers will be provided.

#LI-Hybrid
#EarlyTalent

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Better is out there. Better medications, better outcomes, better science. But progress doesn't happen without people - people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let's be those people.

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