Global OH CBIA Manager

Beschreibung:

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role

As the Global Oral Health CBIA Manager (Consumer, Business, Insights & Analytics), you are responsible for contributing to brand strategy and driving business growth by providing deep understanding of consumers, experts, markets, and competitive landscapes.

Through synthesizing diverse data sources and partnering with cross-functional teams, you turn insights into actionable recommendations, inform global innovation pipelines, and develop compelling brand narratives and creative strategies.  

Your work ensures consumer perspectives are embedded in every stage of the brand's lifecycle, guiding decision-making, inspiring impactful marketing, and supporting the continuous measurement and optimisation of brand performance on a global scale.

This role sits within the Global Oral Health CBIA Team and reports directly to the Global Oral Health CBIA Director. You will be part of a team of six dedicated Oral Health Insight & Analytics managers.

Role Responsibilities

* Work with the cross-functional brand team to create a learning and insights roadmap & identify Oral Health brand growth opportunities and strategies

* Lead the development and delivery of global consumer, expert, market, and competitive insights to inform where to compete and how to win opportunities

* Contribute to key brand foundations, incl. brand purpose, positioning, architecture and brand language, building an effective and agile learning toolkit. 

* Ensure global creative executions are grounded in data, culturally relevant across markets, and aligned with brand purpose and positioning to drive emotional connection and commercial impact.

* Contribute to Global brand innovation by (1) identifying critical touchpoints for innovation based on a complete vision of the consumer experience, (2) leading the design of concept evaluation and testing for claims, comms and commercial assets based on deep understanding of consumer & customer needs, and (3) evaluating success of in-market launches for future roll-out optimisation 

* Act as the first point of contact for Stage Gate proposal support, providing robust data on consumer needs, market potential, competitor performance, ensuring robust evaluation of innovation opportunities and enabling successful commercial launch

* Develop and manage robust tracking and learning frameworks to measure brand health, campaign effectiveness, and innovation performance.

* Design, commission, and manage primary and secondary market research projects, ensuring methodological rigour and business relevance 

* Manage Global Brand Insight Budget to ensure maximum efficiency of spend 

* Translate complex data and analytical findings into clear, compelling, and actionable story-telling narratives 

* Proactively collect feedback on insights provided, ensuring an iterative process to make sure all insights are relevant and trusted 

* Be the business partner for relevant OH Global Brand Team, educate teams on shape of future demand, fostering a future-oriented mindset to drive brand growth

* Contribute to the Global Oral Health CBIA Growth Team, elevating the impact of CBIA in Brand Strategy

Why you?

Basic Qualifications:

* 7 years + experience in Global FMCG Insights & analytics roles focused on foundational consumer learnings and developing strong brand foundations and winning creative campaigns and innovations.

* Prior experience of Personal Care/Health Care categories favourable

* Hands-on experience with relevant consumer learning and testing methodologies (particularly comms, innovation & design testing) and a track record of successful experimentation and implementation of new, innovative tools & approaches.   

* Strong business acumen with proven history of translating findings into actionable recommendations with business value attached to them

* Ability to work independently in a high paced, highly-matrixed organization and deliver multiple priorities under tight timelines with rigor and quality. Has strong planning & organisation skills.

Preferred Qualifications:

* Familiarity with statistical software (e.g. SPSS, R, Python) or data visualisation tools (e.g. Power BI, Tableau) preferred

* Proven ability to collaborate effectively with, and influence, diverse teams across different functions and markets, fostering a shared understanding of future opportunities

* Experience in leading projects and/or managing external agency relationships

Job Posting End Date

2026-07-03

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected - all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It's important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We'll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch